CRAFT ALAN

CRAFT ALAN is a consulting agency that specializes in content, community, and marketing strategy; all with the goal of building equity for public figures and brands.

Bio and client list below. Please fill out the contact form for more information on services and work.

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Jared Craft understands the power of content and has spent his career helping organizations tell their stories across media platforms: social, video, web and TV. As founder of Craft Alan, Jared handles content and business strategy for an array of clients across CPG, beauty, hospitality and entertainment. His career began managing social content for public figures and evolved to strategy roles at Target, Viacom, Google and most recently YouTube, where he handled North American content strategy for their Entertainment, News & Sports verticals. Through employers and private consulting, he has developed and executed community, content and media strategies for organizations such as P&G, Amazon and World Economic Forum.

sample client history:

Aimee Song

Always

Amazon

Amyris

Biossance

CFDA

Christian Louboutin

Disney

Fashion Trust Arabia

Jen Atkin

Jonathan Van Ness

Los Angeles County

Makeup by Mario

OUAI

Parade

Paramount Pictures

REVOLVE

Sephora

Song of Style

Skydance Productions

Uber

WE.org

WeWork

Wondery